— Swiss Legacy

Archive
Fashion




MasterMind
Art direction, fashion styling and visionary photography

The world of fashion has always been motivated by new ideas and changes. Parallel to its evolution are the images put up by visionary art directors and fashion photographers who ensured the beauty of life and visions of the future are explored.
With focuses on the artistry of art direction and fashion photography, MasterMind highlights the modern sensibility to beautiful ideals built around the world’s immediate environment, technicalities and basic body forms. Bringing together 23 astute creative units whose diverse expertise are consistently awe-inspiring, this book gives a multi-dimensional review on how these artists have made discoveries and visualised ideas through scene setting, fashion direction and character design in real space. Get to understand more about these visual artists in their most recent portfolios of fashion editorials, advertorials, portraiture, movie stills and personal works, introduced with a heart-to-heart dialogue with every one of them.

Published by Victionary

Price and Availability
US$42.00
Available worldwide in October 2011

Specifications
- 288 pages
- 190 x 255 mm (H)
- Full colour throughout
- Softcover
- English
- ISBN 978-988-19438-6-6





Self Service Magazine #35

Essentials lists from Camilla Nickerson, Isabel Marant, Jane Birkin, Aaron de Mey, Victoria Beckham, Amanda Brooks and Jean Touitou. / Shala Monroque photographed by Ezra Petronio. / Arizona Muse and Daphne Groeneveld photographed by Alasdair McLellan. / Cody Young and Arthur 
photographed by Venetia Scott. / Malgosia Bela photographed by Glen Luchford. / Claudia Schiffer photographed by Angelo Pennetta. / Gertrud Hegelund photographed by Theo Wenner. / Anja Rubik photographed by 
Ezra Petronio. / Q&A with Erdem Moralioglu, Alexander Wang, Olivier Theyskens, Thom Browne, Peter Dundas, Mary-Kate Olsen, Ashley Olsen, Marco Zanini, Phillip Lim, Lazaro Hernandez, Jack McCollough, Maria Grazia 
Chiuri, Pierpaolo Piccioli, Christophe Lemaire, Prabal Gurung, Adam Kimmel, Reed Krakoff, Rodolfo Paglialunga, Serge Cajfinger, Jason Wu, Humberto Leon, Carol Lim, Katie Hillier, Bouchra Jarrar, Clare Waight Keller, Isabel Marant, 
Sébastien Peigné, Romain Kremer, Hakaan Yildirim, Joseph Altuzarra, Guillaume Henry, Yvan Mispelaere, Kim Jones, Anthony Vaccarello, Kate and 
Laura Mulleavy, Nicola Formichetti, Alexandre Vauthier, Thakoon Panichgul.

Available at international book stores, Colette.fr and from info@selfservicemagazine.com




Under The Influence Issue Nº9 — La Folie

Featuring
Victor de Mello, Thomas Lohr, Marcus Palmqvist, Benjamin Bouchet, John de Lima, Suzie Q + Leo Siboni, Steve Gullick, Stevie Chick, Jeremy Boulard, Lindsay Mackenzie, Lindsay Carroll, Kristin Hersh, Rose Kemp, Antoine D’Agata, Hanania & Brunnquell, Unica Zurn, Comme des Garçons Tribute, The Janissary Collective, and more…

216 pages — 12€ (+ P&P)

PRE-ORDER HERE

björk: crystalline
Cover by m/m (paris) and Inez van Lamsweerde & Vinoodh Matadin.





Petronio Associates just launched their new website.

Petronio Associates is a multi-disciplinary strategic and creative agency. Our clients represent a selection of the world’s most prestigious fashion, fragrance, beauty and luxury brands.
The agency’s expertise lies in the development of brand communication platforms and strategic integration across the digital and traditional communication tools.