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	<title>Swiss Legacy &#187; Book</title>
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	<link>http://swisslegacy.com</link>
	<description>Swiss Legacy, by the initiative of Art Director Xavier Encinas, is a blog focused on typography, graphic design and inspirational matters.</description>
	<lastBuildDate>Tue, 22 May 2012 16:08:44 +0000</lastBuildDate>
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		<title>Graphic Design: History in the Writing (1983–2011)</title>
		<link>http://swisslegacy.com/2012/05/22/graphic-design-history-in-the-writing-1983%e2%80%932011/</link>
		<comments>http://swisslegacy.com/2012/05/22/graphic-design-history-in-the-writing-1983%e2%80%932011/#comments</comments>
		<pubDate>Tue, 22 May 2012 16:08:44 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Graphic Design]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5347</guid>
		<description><![CDATA[The first anthology of its kind, Graphic Design: History in the Writing (1984–2011) comprises some of the most influential published texts about graphic design history. The book documents the development of the relatively young field of graphic design history from 1983 to today, underscoring the aesthetic, theoretical, political and social tensions that have underpinned it [...]<html><body><h1>400 Bad request</h1>
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			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2012/05/image-545x753.jpg" alt="" title="Graphic Design: History in the Writing (1983–2011)" width="545" height="753" class="alignnone size-large wp-image-5348" /></p>
<p>The first anthology of its kind, <strong><a href="http://occasionalpapers.org/?page_id=1995" onclick="return TrackClick('http%3A%2F%2Foccasionalpapers.org%2F%3Fpage_id%3D1995','Graphic+Design%3A+History+in+the+Writing+%281984%E2%80%932011%29')" target="_blank">Graphic Design: History in the Writing (1984–2011)</a></strong> comprises some of the most influential published texts about graphic design history. The book documents the development of the relatively young field of graphic design history from 1983 to today, underscoring the aesthetic, theoretical, political and social tensions that have underpinned it from the beginning. Included in the anthology are texts by:Jeremy Aynsley, Steve Baker, Andrew Blauvelt, Piers Carey, François Chastanet, Wen Huei Chou, Denise Gonzales Crisp, Brian Donnelly, Johanna Drucker, Steven Heller, Richard Hollis, Robin Kinross, Ellen Lupton, Victor Margolin, Ellen Mazur Thomson, Philip B. Meggs, Gérard Mermoz, Abbott Miller, Rick Poynor, Martha Scotford, Catherine de Smet, Teal Triggs, Massimo Vignelli and Bridget Wilkins.</p>
<p>Edited by Catherine de Smet and Sara De Bondt</p>
<p>A4, 304 pages, soft cover, black and white</p>
<p>Buy your copy over at <strong><a href="http://occasionalpapers.org/" onclick="return TrackClick('http%3A%2F%2Foccasionalpapers.org%2F','Occasional+Papers')" target="_blank">Occasional Papers</a></strong>.</p>
<p>The book will be introduced by its co-editors, Catherine de Smet and Sara De Bondt.</p>
<p>Thursday 24 May, from 7 to 9pm.</p>
<p><a href="http://www.castillocorrales.fr/galerie/index.php/Currently" onclick="return TrackClick('http%3A%2F%2Fwww.castillocorrales.fr%2Fgalerie%2Findex.php%2FCurrently','castillo%2Fcorrales')" target="_blank">castillo/corrales</a><br />
80 rue Julien Lacroix<br />
75020 Paris</p>
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		<item>
		<title>Fashionista book by UMA/design Farm</title>
		<link>http://swisslegacy.com/2012/05/22/fashionista-book-by-umadesign-farm/</link>
		<comments>http://swisslegacy.com/2012/05/22/fashionista-book-by-umadesign-farm/#comments</comments>
		<pubDate>Tue, 22 May 2012 10:10:15 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Graphic Design]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5329</guid>
		<description><![CDATA[Fashionista, by UMA/design Farm, is a book of fashion review. Contents are thesis and essays by researchers and designers, interview and introduction to overseas fashion research. These contents are focused on &#8216;reading and thinking&#8217;, so Harada Yuma especially concentrated to design size of character and visual things.]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2012/05/fashionista_01-545x361.jpg" alt="" title="Fashionista book by UMA/design Farm" width="545" height="361" class="alignnone size-large wp-image-5330" /><br />
<img src="http://swisslegacy.com/uploads/2012/05/fashionista_02-545x363.jpg" alt="" title="Fashionista book by UMA/design Farm" width="545" height="363" class="alignnone size-large wp-image-5331" /><br />
<img src="http://swisslegacy.com/uploads/2012/05/fashionista_03-545x361.jpg" alt="" title="Fashionista book by UMA/design Farm" width="545" height="361" class="alignnone size-large wp-image-5332" /></p>
<p><strong>Fashionista</strong>, by <a href="http://www.umamu.jp/" onclick="return TrackClick('http%3A%2F%2Fwww.umamu.jp%2F','UMA%2Fdesign+Farm')" target="_blank">UMA/design Farm</a>, is a book of fashion review. Contents are thesis and essays by researchers and designers, interview and introduction to overseas fashion research. These contents are focused on &#8216;reading and thinking&#8217;, so Harada Yuma especially concentrated to design size of character and visual things.</p>
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		<title>Hannah Starkey, 29 pictures</title>
		<link>http://swisslegacy.com/2012/01/23/hannah-starkey-29-pictures/</link>
		<comments>http://swisslegacy.com/2012/01/23/hannah-starkey-29-pictures/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 20:55:49 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5254</guid>
		<description><![CDATA[Images should tell a story, they are a lingering snippet of time, that leaves the viewer questioning, what has just happened? What is about to happen? Why are these people there? What are they doing? Is the composition set up? Why has it been set up that way? Hannah Starkey uses actors in carefully chosen [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2012/01/starkey_cover-545x663.jpg" alt="" title="Hannah Starkey, 29 pictures" width="545" height="663" class="alignnone size-large wp-image-5255" /><br />
<img src="http://swisslegacy.com/uploads/2012/01/Stackey2-545x372.jpg" alt="" title="Hannah Starkey, 29 pictures" width="545" height="372" class="alignnone size-large wp-image-5256" /><br />
<img src="http://swisslegacy.com/uploads/2012/01/Stackey4-545x369.jpg" alt="" title="Hannah Starkey, 29 pictures" width="545" height="369" class="alignnone size-large wp-image-5257" /></p>
<p>Images should tell a story, they are a lingering snippet of time, that leaves the viewer questioning, what has just happened? What is about to happen? Why are these people there? What are they doing? Is the composition set up? Why has it been set up that way?</p>
<p><strong>Hannah Starkey</strong> uses actors in carefully chosen settings to create lingering pictures in time that raise all of these questions, in choosing women that are ‘ordinary’ and clothed, she is challenging the ‘raunchy aspect’ of how women are represented in everyday imagery. Her work, creates a counter aesthetic for representing women. As one of the most influential and significant photographers of her generation, she creates images that emerge from the split second of the everyday and are resolved into what appears to be an extended moment in time.</p>
<p>Art catalogue, published on the occasion of the exhibition Hannah Starkey 29 Pictures at the Mead Gallery. Design by <strong><a href="http://www.stefiorazi.co.uk/" onclick="return TrackClick('http%3A%2F%2Fwww.stefiorazi.co.uk%2F','Stefi+Orazi+studio')">Stefi Orazi studio</a></strong></p>
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		<slash:comments>2</slash:comments>
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		<title>Tout le monde connaît Roger Excoffon</title>
		<link>http://swisslegacy.com/2012/01/12/tout-le-monde-connait-roger-excoffon/</link>
		<comments>http://swisslegacy.com/2012/01/12/tout-le-monde-connait-roger-excoffon/#comments</comments>
		<pubDate>Thu, 12 Jan 2012 07:45:26 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[Swiss Heritage]]></category>
		<category><![CDATA[Typography]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5171</guid>
		<description><![CDATA[Who doesn&#8217;t know typographer/art director from the 50s and 60s Roger Excoffon? Published for an exhibition at Musée de l’imprimerie in Lyon, this book gather more than 100 documents previously unpublished. éditions Deux-Cent-Cinq Format 14 x 19,5 cm / 128 pages Softcover French texts 1000 copies, printed in France! Graphic design: Extrafine 15 €]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2011/12/IMG_3672-545px-fixed.jpg" alt="" title="Tout le monde connaît Roger Excoffon" width="545" height="363" class="alignnone size-full wp-image-5213" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/IMG_3651-545px-fixed.jpg" alt="" title="Tout le monde connaît Roger Excoffon" width="545" height="363" class="alignnone size-full wp-image-5214" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/IMG_3656-545px-fixed.jpg" alt="" title="Tout le monde connaît Roger Excoffon" width="545" height="363" class="alignnone size-full wp-image-5215" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/IMG_3637-545px-fixed.jpg" alt="" title="Tout le monde connaît Roger Excoffon" width="545" height="363" class="alignnone size-full wp-image-5216" /></p>
<p>Who doesn&#8217;t know typographer/art director from the 50s and 60s <strong>Roger Excoffon</strong>? Published for an exhibition at Musée de l’imprimerie in Lyon, this book gather more than 100 documents previously unpublished.</p>
<p><strong><a href="http://www.editions205.fr/index.php?/catalogue/-tout-le-monde-connait-roger-excoffon/" onclick="return TrackClick('http%3A%2F%2Fwww.editions205.fr%2Findex.php%3F%2Fcatalogue%2F-tout-le-monde-connait-roger-excoffon%2F','%C3%A9ditions+Deux-Cent-Cinq')" target="_blank">éditions Deux-Cent-Cinq</a></strong><br />
Format 14 x 19,5 cm / 128 pages<br />
Softcover<br />
French texts<br />
1000 copies, printed in France!<br />
Graphic design: Extrafine<br />
15 €</p>
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		<title>Type Navigator, The Independent Foundries Handbook</title>
		<link>http://swisslegacy.com/2012/01/10/type-navigator-the-independent-foundries-handbook/</link>
		<comments>http://swisslegacy.com/2012/01/10/type-navigator-the-independent-foundries-handbook/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 11:44:07 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[Typography]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5208</guid>
		<description><![CDATA[The rapidly expanding online market for digital typefaces is exciting and diverse. With new fonts and type foundries launching on an almost daily basis, it has been difficult to keep track of notable developments—until now. Type Navigator is a useful current handbook of modern fonts, independent foundries, and innovative type designers that provides an overview [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2012/01/typenavigator_press_cover.jpg" alt="" title="Type Navigator, The Independent Foundries Handbook" width="545" height="683" class="alignnone size-full wp-image-5209" /></p>
<p>The rapidly expanding online market for digital typefaces is exciting and diverse. With new fonts and type foundries launching on an almost daily basis, it has been difficult to keep track of notable developments—until now. <strong><a href="http://shop.gestalten.com/books/new/type-navigator.html" onclick="return TrackClick('http%3A%2F%2Fshop.gestalten.com%2Fbooks%2Fnew%2Ftype-navigator.html','Type+Navigator')" target="_blank">Type Navigator</a></strong> is a useful current handbook of modern fonts, independent foundries, and innovative type designers that provides an overview of today’s vast market. This comprehensive publication offers a valuable overview of international sources for quality fonts. In addition to concise profiles of type foundries and recent typefaces, Type Navigator features inspirational visual examples of fonts in use. A free digital collection of 100 typeface variations from 20 choice foundries accompanies the 320-page book.</p>
<p>Jan Middendorp, <a href="http://TwoPoints.Net/" onclick="return TrackClick('http%3A%2F%2FTwoPoints.Net%2F','TwoPoints.Net')" target="_blank">TwoPoints.Net</a><br />
Release Date: September 2011<br />
Format: 24 × 30 cm<br />
Features: 320 pages, full color, hardcover, incl. CD-ROM with 100 typefaces from 20 foundries<br />
Language: English<br />
Catalog Price: €49.90 / $78.00 / £45.00</p>
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		<slash:comments>1</slash:comments>
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		<title>Mid-Century Ads: Advertising from the Mad Men Era</title>
		<link>http://swisslegacy.com/2011/12/23/mid-century-ads-advertising-from-the-mad-men-era/</link>
		<comments>http://swisslegacy.com/2011/12/23/mid-century-ads-advertising-from-the-mad-men-era/#comments</comments>
		<pubDate>Fri, 23 Dec 2011 21:20:29 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Book]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5145</guid>
		<description><![CDATA[Gleaned from thousands of images, Mid-Century Ads: Advertising from the Mad Men Era offers the best of American print advertising in the age of the “Big Idea.” At the height of American consumerism magazines were flooded with clever campaigns selling everything from girdles to guns. These optimistic indicators paint a fascinating picture of the colorful [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2011/12/cover_ju_midcentury_ads_slipcase_1111021231_id_505596-545x448.jpg" alt="" title="Mid-Century Ads: Advertising from the Mad Men Era" width="545" height="448" class="alignnone size-large wp-image-5146" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/page_midcentury_ads_extranet_page_01_1109090046_id_498930-545x382.jpg" alt="" title="Mid-Century Ads: Advertising from the Mad Men Era" width="545" height="382" class="alignnone size-large wp-image-5152" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/page_midcentury_ads_extranet_page_09_1109090048_id_499050-545x382.jpg" alt="" title="Mid-Century Ads: Advertising from the Mad Men Era" width="545" height="382" class="alignnone size-large wp-image-5147" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/page_midcentury_ads_extranet_page_10_1109090048_id_499065-545x382.jpg" alt="" title="Mid-Century Ads: Advertising from the Mad Men Era" width="545" height="382" class="alignnone size-large wp-image-5153" /></p>
<p>Gleaned from thousands of images, <strong><a href="http://www.taschen.com/pages/en/catalogue/popculture/all/04461/facts.mid_century_ads_advertising_from_the_mad_men_era.htm" onclick="return TrackClick('http%3A%2F%2Fwww.taschen.com%2Fpages%2Fen%2Fcatalogue%2Fpopculture%2Fall%2F04461%2Ffacts.mid_century_ads_advertising_from_the_mad_men_era.htm','Mid-Century+Ads%3A+Advertising+from+the+Mad+Men+Era')" target="_blank">Mid-Century Ads: Advertising from the Mad Men Era</a></strong> offers the best of American print advertising in the age of the “Big Idea.” At the height of American consumerism magazines were flooded with clever campaigns selling everything from girdles to guns. These optimistic indicators paint a fascinating picture of the colorful capitalism that dominated the spirit of the 1950s and 60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes Mad Men era. Also included is a wide range of significant advertising campaigns from both eras, giving insight into the zeitgeist of the time. Bursting with fresh, crisp colors, these ads have been digitally mastered to look as bright and new as the day they first hit newsstands.</p>
<p>Hardcover, 2 vols. in slipcase, 24 x 33.6 cm, 720 pages, € 39.99</p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Design Assembly &#8220;3&#8243; Book</title>
		<link>http://swisslegacy.com/2011/12/12/design-assembly-3-book/</link>
		<comments>http://swisslegacy.com/2011/12/12/design-assembly-3-book/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 12:40:59 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5118</guid>
		<description><![CDATA[3 years, 148 posts, 904 comments and over 2.5m visits later, Design Assembly (as we know it) is no more. ‘3’ archives over 100 published articles, comments included, as well as showcasing new and exclusive words and images from some incredible people. £40.00 Free P+P]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2011/12/sizer.png" alt="" title="Design Assembly &quot;3&quot; Book" width="545" height="399" class="alignnone size-full wp-image-5127" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/sizer-2.png" alt="" title="Design Assembly &quot;3&quot; Book" width="545" height="392" class="alignnone size-full wp-image-5130" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/sizer-3.png" alt="" title="Design Assembly &quot;3&quot; Book" width="545" height="420" class="alignnone size-full wp-image-5131" /><br />
<img src="http://swisslegacy.com/uploads/2011/12/sizer-4.png" alt="" title="Design Assembly &quot;3&quot; Book" width="545" height="370" class="alignnone size-full wp-image-5132" /></p>
<p>3 years, 148 posts, 904 comments and over 2.5m visits later, <strong><a href="http://da3.designassembly.org/book/" onclick="return TrackClick('http%3A%2F%2Fda3.designassembly.org%2Fbook%2F','Design+Assembly')" target="_blank">Design Assembly</a></strong> (as we know it) is no more. ‘3’ archives over 100 published articles, comments included, as well as showcasing new and exclusive words and images from some incredible people.</p>
<p>£40.00 Free P+P</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>The New York Times Magazine Photographs</title>
		<link>http://swisslegacy.com/2011/12/08/the-new-york-times-magazine-photographs/</link>
		<comments>http://swisslegacy.com/2011/12/08/the-new-york-times-magazine-photographs/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 17:10:25 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5100</guid>
		<description><![CDATA[Aperture is pleased to present The New York Times Magazine Photographs ($75), edited by Kathy Ryan, which reflects upon and interrogates the very nature of both photography and print magazines at this pivotal moment in their history and evolution. With a preface by former editorial director Gerald Marzorati, this volume presents some of the finest [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2011/12/NYTM_Cover.jpg" alt="" title="The New York Times Magazine Photographs" width="540" height="629" class="alignnone size-full wp-image-5101" /></p>
<p><a href="http://www.aperture.org/books/books-new/nytm.html" onclick="return TrackClick('http%3A%2F%2Fwww.aperture.org%2Fbooks%2Fbooks-new%2Fnytm.html','Aperture')" target="_blank">Aperture</a> is pleased to present <strong>The New York Times Magazine Photographs</strong> ($75), edited by Kathy Ryan, which reflects upon and interrogates the very nature of both photography and print magazines at this pivotal moment in their history and evolution. With a preface by former editorial director Gerald Marzorati, this volume presents some of the finest commissioned photographs worldwide in various sections, including reportage, portraiture, style, and conceptual photography, and photo illustration. </p>
<p>Diverse in content and sensibility, and consistent in virtuosity, the photographs are accompanied by reproduced tear sheets to allow for the examination of sequencing and the interplay between text and image, simultaneously presenting the work while illuminating its distillation to magazine form. This process is explored further through texts offering behind-the-scenes perspective and anecdotes by the many photographers, writers, editors, and other collaborators whose voices have been a part of the magazine over the years.</p>
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		<title>PWR Paper #6</title>
		<link>http://swisslegacy.com/2011/11/28/pwr-paper-6/</link>
		<comments>http://swisslegacy.com/2011/11/28/pwr-paper-6/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 14:02:36 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Book]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=5017</guid>
		<description><![CDATA[PWR PAPER #6, a paperback book of 152 pages (12 € + Shipping), collects material by these cultural producers: 2029, Aaron Graham, Andreas Banderas, Anonymous, Ben Schumacher, Brad Troemel, Carson Fisk-Vittori, Deterretorial Support Group, Energy:Pangea, FAUX/real, Goodiepal, Ingo Niermann, Inka Lindergård &#038; Niclas Holmström, Jaakko Pallasvuo, Johannes Thumfart, Jon Rafman, Juliette Bonneviot, Kareem Lotfy, Katja [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2011/11/pwr-paper-6.jpg" alt="" title="PWR Paper #6" width="545" height="409" class="alignnone size-full wp-image-5018" /></p>
<p><strong>PWR PAPER #6</strong>, a paperback book of 152 pages (12 € + Shipping), collects material by these cultural producers: </p>
<p>2029, Aaron Graham, Andreas Banderas, Anonymous, Ben Schumacher, Brad Troemel, Carson Fisk-Vittori, Deterretorial Support Group, Energy:Pangea, FAUX/real, Goodiepal, Ingo Niermann, Inka Lindergård &#038; Niclas Holmström, Jaakko Pallasvuo, Johannes Thumfart, Jon Rafman, Juliette Bonneviot, Kareem Lotfy, Katja Novitskova, Martin Kohout, Nathalie du Pasquier, Oregon Painting Society, Rachel de Joode, Sarah Hartnett, Shawn C. Smith &#038; Travess Smalley.</p>
<p>The book is available for purchase from a number of locations worldwide: Printed Matter in New York, Motto in Berlin, OMMU in Greece, Malmö Konsthall in Sweden and more to be announced soon. </p>
<p>It can also be ordered directly on <a href="http://www.pwrpaper.com" onclick="return TrackClick('http%3A%2F%2Fwww.pwrpaper.com','http%3A%2F%2Fwww.pwrpaper.com')" target="_blank">http://www.pwrpaper.com</a></p>
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		<title>Otl Aicher, Gestalter —  First biography on the visionary designer</title>
		<link>http://swisslegacy.com/2011/11/06/otl-aicher-gestalter-%e2%80%94-first-biography-on-the-visionary-designer/</link>
		<comments>http://swisslegacy.com/2011/11/06/otl-aicher-gestalter-%e2%80%94-first-biography-on-the-visionary-designer/#comments</comments>
		<pubDate>Sun, 06 Nov 2011 12:41:55 +0000</pubDate>
		<dc:creator>Xavier Encinas</dc:creator>
				<category><![CDATA[Book]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://swisslegacy.com/?p=4987</guid>
		<description><![CDATA[Otl Aicher, Gestalter Otl Aicher (1922–1991) was perhaps the most influential designer in postwar West Germany. He became famous for his design of the commercial face of the 1972 Olympic Games in Munich and his sport pictographs, and created the logos for large Germany companies such as Braun, Lufthansa, and BMW. As cofounder and later [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://swisslegacy.com/uploads/2011/11/9783775732017_07-545x384.jpg" alt="" title="Otl Aicher, Gestalter —  First biography on the visionary designer" width="545" height="384" class="alignnone size-large wp-image-4989" /><br />
<img src="http://swisslegacy.com/uploads/2011/11/9783775732017_09-545x384.jpg" alt="" title="Otl Aicher, Gestalter —  First biography on the visionary designer" width="545" height="384" class="alignnone size-large wp-image-4990" /><br />
<img src="http://swisslegacy.com/uploads/2011/11/9783775732017_03-545x384.jpg" alt="" title="Otl Aicher, Gestalter —  First biography on the visionary designer" width="545" height="384" class="alignnone size-large wp-image-4996" /></p>
<p><a href="http://www.hatjecantz.de/controller.php?cmd=detail&#038;titzif=00003201&#038;lang=en" onclick="return TrackClick('http%3A%2F%2Fwww.hatjecantz.de%2Fcontroller.php%3Fcmd%3Ddetail%26titzif%3D00003201%26lang%3Den','Otl+Aicher%2C+Gestalter')" target="_blank">Otl Aicher, Gestalter</a></p>
<p><strong>Otl Aicher</strong> (1922–1991) was perhaps the most influential designer in postwar West Germany. He became famous for his design of the commercial face of the 1972 Olympic Games in Munich and his sport pictographs, and created the logos for large Germany companies such as Braun, Lufthansa, and BMW. As cofounder and later head of the pioneering Ulm School of Design, Aicher left his mark on whole generations of graphic designers. His connection to the circle around the resistance movement The White Rose was formative for his political involvement. He was married to Inge Aicher-Scholl, sister of Hans and Sophie Scholl, core members of the movement who were executed in 1943.</p>
<p>For this first critical biography, Eva Moser interviewed Aicher’s companions, family members, clients, and friends. Her text is supplemented by private family and professional photos as well as selected examples of Aicher’s seminal design ideas.</p>
<p>Text in German<br />
2011. 456 pp., 374 ills., 35 in color<br />
17.00 x 24.00 cm<br />
softcover<br />
€ 35.00</p>
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